Lesson #3: Be Memorable

At the World Conservation Congress this week, there were 7,900 registered participants from 178 countries, and 972 events - from knowledge cafes to skills building workshops to conservation cinema. In this veritable souk of activity, how could you and your event avoid getting lost? People had a lot of great ideas about how to get attention and be memorable.

An innovation at this Congress was the creation of 12 thematic "Journeys", which helped to organize some of the hundreds of offerings. These provided direction to the Congress traveller who might choose to follow the Islands Journey (In the Mood for an Island Get-Away?) or Marine Journey (Protecting Planet Ocean), or that of Protected Areas (Protected Areas for Life's Sake!), Energy (The Nature of Energy) or Markets and Business among others. By following a Journey people had signposts to events that dealt with key issues and related social networking gatherings that put them in the pathway of other people interested in the same issue. All information on each Journey was collected into a short Journey guidebook, which in itself provided a useful synthetic resource of key words, related issues, institutions and experts working in each Journey field.

Even within the Journeys there were many overlapping events, from which people chose their favorites based on titles and short abstracts. How provocatively people worded their titles and abstracts and for some the promise for audience engagement helped people pick where they spent their precious time. The "Beyond Jargon" workshop title and short description promised and delivered the many innovative ways conservationists are getting their messages across through ideas and campaigns as unusual as a crocheting a coral reef , through developing a horticultural moss growing programme in prisons to prevent moss gathering in forests. A Learning Opportunity workshop with the provocative title of 3D Virtual Worlds: The possibilities of promoting global environmental awareness was held at which the Save Our Seas Foundation took participants to their Second Life Island and talked about how they use Second Life to educate youth about marine issues, as well as how YouTube has impacted their communication media choices and design, as exemplified in this powerful 1 minute Rethink the Shark Campaign video.

And every event had many speakers (it seemed). Who won the competition for attention and space in people's long term memories? In the thousands of presentations that were made, many speakers used combined techniques to capture and keep people's attention. By far the most effective combined great imagery with storytelling. The ones that touched us most were personal accounts and provided places to go for more resources and ways to follow up. For example, a speaker from Virunga National Park in the DR Congo set up the Gorilla.cd blog for the park rangers to share stories of their often perilous work to protect mountain gorillas, and invite other bloggers to be campaigners for their in-park team. Other speakers used video imagery embedded within their presentations to get a diversity of voices into their presentation, to take the audience out of the room to other parts of the world; they used music as a audio sub-titles to their presentations to make the participants' experience fuller, or included other language translations of their text. Presentations that had images, stories, new ideas, and ways to act were by far the most memorable. Speakers who challenged the audience, asked them questions and pitched it above introductory level added to the appeal.

With such choice, we needed some help to see the trees for the forest - thanks to those who helped make themselves and their messages most memorable.

(I have written about this before, see this January 2007 post, written as I sat in my first planning meeting for this Congress: "Bottoms on Seats: How do you make that memorable?")

Lesson #2: Sign Up for the Programme

Our second lesson as facilitators working the World Conservation Congress had to do with the benefits of continuity. For some workshop leaders, they had one facilitator help them with design, then another one work with them on the actual sequencing and delivery. For other workshop leaders they did their own design and then enlisted the help of one of our facilitators just prior to the event. For others, they made their request for facilitation help during the event.

In most of the cases what we learned was that overall the events where the same facilitator helped with the design, the delivery programme, and then did the actual facilitation for the group, the result was much better. The continuity, the relationship building, the iterative conversation that could slowly educate both on the topic and the process, and the clear "contracting" piece (the social contract of who is doing what), all meant for a more powerful, streamlined final product.

Next time, we will do more to get these matches, between workshop leaders and their facilitators, set up earlier and keep the partners together throughout. Each facilitator has their own preferred tools, their own style and approach they feel most comfortable with - so it makes sense to ask people not to pop in and out of the process, but to sign up for the whole "programme".

Lesson #1: There's (Almost) Nothing Like Being There

We are here at the World Conservation Congress Forum, which started officially yesterday, One of our activities is coordinating a facilitation team of six who are working on 38 different sessions with session organizers. As this is the first time that we have done this, I thought we would capture some lessons along the way.

The first lesson came through loud and clear in our pre-conference meeting of the Facilitation Team: Design work, education (about different facilitation styles and interactivity tools), and trust building (to try those tools) is a challenge to do virtually.

Our facilitation team and their session leads were all over the world with very little if no chance to meet. So we needed to work differently. We didn't take as a lesson not to do the prep work virtually, but the fact is that no one had ever done that before -on either side. Normally when you bring in external facilitation help you meet first and do the creation work jointly and use that process to build rapport (at least at the beginning of any partnership).

We found that email was creating long time lags between question and response, it was too either too sparse (missing the info that one side or the other needed) or too long. Many started to pick up the phone or skype and found that a time saver and voice2voice helped with some of the trust-building. I guess video conferencing would have helped even more although we did not try that. As would have a small video library of facilitation techniques that people could see first so not everything would be left to their imagination. If I would have thought ahead about this I would have brought a video to record those activities at this Congress and had them on hand for the next one!

We were onsite early, so have set up F2F meetings with everyone here prior to the events. That is helping, although in a few cases it is coming late for this important interpersonal side. For facilitation collaboration, we need to think about how to use a virtual preparation stage most powerfully. As our teams become more and more distributed, actively seek the intercultural benefits of working with colleagues in other places, we work more from our homes, and try to limit our travel carbon footprint, all these things provide an opportunity to think more in-depth about what it means to take facilitation (at least the prep stage) virtual.

The 100% User Experience-Generated Super Consultant

At the moment I am working with six fantastic consultants who operate in some of the same areas as we do including facilitation and training in sustainable development. This is a wildly international bunch, they are from Ghana, UK, Mexico, Switzerland and Mauritius, and have all kinds of different sector experiences, from government to private. We have been working together now for a couple of months, each one is linked to 6 or 7 of my colleagues in different parts of the world, supporting the development of workshops and sessions they will run at our upcoming Congress.

And it is fascinating to reflect on their practice and see what kinds of things they are each doing that gives me the best user experience. Companies refine their products based on user experience reports. What if I pulled out all the things that I like best and created the super consultant? What would that consultant do?

1. Be responsive: My Zero-Inbox propensity means I am not usually a fan of little emails, but somehow working in a distributed team, with people around the world, in different time zones, and with variable internet access, I delight with the short email saying "Thanks I got it" or "I am working on this tomorrow". Rather this than no news and then wondering if the three emails sent are stacked up in an in-box or have been routed accidentally into a spam folder. I love getting voicemail from these consultant, a skype chat message, or an inpromptu call, just to know that things are ticking away. Responsiveness includes attention to deadlines of course, and even when they need to slide, advance notice, and a new proposed firm deadline makes this easier to work with.

2. Have a system: When you give over a project you would love to do yourself to someone sles, you are happy when you know it is in good hands. Evidence of a system builds confidence. I am happy to get an email back with a summary of the six work items in progress and their status, or great follow-up on a query I had last month that was not yet ready to be answered (and had not been forgotten). I am comforted when I know that things are not getting lost, that as the coordinator my overviews, matrices, job aids, and tables are being used as they guides they were meant to be, and not buried or forgotten in the email blur.

3. Add value: Maybe those matrices I'm sending aren't perfect - how wonderful it is when the consultant changes them around so they are more user friendly. Or sends through tips to everyone else, or asks that great aggregator question that prompts me to put together a better job aid or solve a general problem for the whole group, all this on top of the work at hand. I love it when people input ideas and questions that help everyone do a better job...

4. Give feedback: ...including me. What feedback can be offered on the overall process, what are we noticing about how things are running more generally, and what would make this smoother and easier to implement and manage for everyone? What do people need from me as a coordinator to help them do great work, and can this input be provided mid-process and not afterwards when my ability to act is limited.

5. Be nice: This goes without saying and in stressful situations, this goes a long way. Its easy, its free, and it shows others that their user experience is important. I wrote another blog post on this one (The Golden Rule).

This last one is just a nice to have - for the amazing consultant, I want to spread the word:

6. Have excellent communication materials: A terrific simple website, a folder with a short brochure, an excellent 100 word bio, a neat short CV, a couple of good photos. All ready to go by reply button. That helps me spread the word.

Overall quality of work of course is a given, these other things help to make sure that the word-of-mouth works, and ensures repeat business based on a great user experience. We can all learn something here - from time to time our Unit also works in a consulting-type frame when we are doing projects with other programmes and units in house. Also, these lessons might be useful for people working in distributed teams, technology-mediated or mobile work situations (e.g. working from home). Finally, if I know what I like, I can ask for it (just like those I-Phone users)- I see a radical revision to TORs coming...

Next Steps for GTD and Zero In-Box: Learning About Life in (or with) a System

I received a wonderful present in the post today - a whole set of Getting Things Done (GTD) products -a fond memory of David Allen's visit to our organization earlier this year. I am a bit of an organization and productivity freak - so this was like a kid getting candy in the mail. Of course there was only one of everything, should I keep it all for myself?

I had been using the GTD system at home for about a year when I changed over my office, set up my folders, swapped my bound notebooks for tear-off note pads, and so on. That process worked, combined with Merlin Mann's Zero-In box (make sure to watch the video), and then even my email started to make me happy. No longer do 600+ half-read emails wait for me on Monday mornings. Of course, I fall out of step from time to time (especially when I travel), but for the most part I can keep my email in-box at zero, and manage all the little pieces of paper and notes that magically turn up. I do my weekly monitoring (a la GTD), I don't lose anything (I might of course choose to ignore it), and I am finally in control of all the stuff that comes in and out of my office every day.

It is a little frightening knowing exactly what you need to do, you get very calm. Too calm. People think you don't have enough to do because you are not running around looking harried and overwhelmed. On Step 1 (logical stuff containment system) and Step 2 (taming email dragon) of my plan to boost productivity and achieve a zen-like relationship with the workplace - mission accomplished. Ah, but like any good learning process, this is not the end of the story, even if it is where the books and videos end.

Once you get your act together, Step 3 is to find tolerance, for others and yourself. Now other people's email and information overload becomes very obvious. You can almost immediately tell who has a system and who doesn't. However, because your situation is now so different it is very hard to remember what it was like to literally swim (or drown) in email and paper. Of course, when you do have a system, procrastination becomes deliberate and transparent, and you can tell what you don't want to do or can't really get your head around (so figuratively, your management underpants are showing.) In Step 3, to further lower stress levels, you are desparately seeking tolerance - nobody's perfect.

Finally (at least finally for now), Step 4 is to spread the word. As evangelical as that might sound, this is indeed the next logical step. At one point in the acid rain problem of the 1980s, Sweden decided that it would have more impact in Sweden with its anti-pollution investments if it would simply send the money and technology to Poland. When my "Waiting for" folder has more items than my "Action" folder, then I need to step out of my bubble and change tactics. I can send reminders, I can call, I can chase, but that just adds back in work to a process that, if I was the Master of my Universe, would have been done.

I can get my things done, but ultimately most of my things depend on other people getting their things done. So, on to Steps 3 and 4 and those unwritten chapters. Aaaah, life in a system.

Micro-Lit: Too Wordy - Try It Again

My previous blog post on this topic was ridiculously long, especially for the topic. So I am trying again:

Micro-Lit is the latest trend - the ultimate in pithy reductive literature. Why write a book when 6 words will do?

What ideas might this trend give us for our learning work? What about asking for thoughtful abbreviated responses to feedback questions? Avoid long qualitative anwers and boost creativity. Introduce synthesizing exercises for useful skills building. E.g. Pick one word that summarises how you're feeling right now? Or let small groups create a 1 sentence review of a speaker's presentation, rather than a 10 min summary report back. Recapitulate the previous day with a haiku. You get the idea: Multiply meaning and minimize words.

Think short and come up with the perfect triple entendre.

Trendspotting: Micro-Lit (and Other Applications)

We are coming up to our major Congress, now two weeks away, and working on our assessment instruments among other things. We feel keen to gather as much data, information and feedback as possible from the thousands of participants attending to help us learn more about them, their ideas and opinions, and to make decisions about future work and future Congresses. But what are we going to do with all that information?

Lizzie and I spoke yesterday with our Monitoring & Evaluation officer about a draft feedback form for participants attending the set of 54 Learning Opportunities (skills building workshops) that will be held on site. We asked everything we were interested in in an innovative way, so that the form was a learning intervention in itself, helped people tap in on what they were learning and practiced summarising it for people (e.g. If you met a colleague in the corridor on your way out of this workshop, what would you tell them that you learned?) Our M&E colleague usefully pointed out that our questionnaire was mostly qualitative and would generate reams of results that would be time consuming and costly to crunch. Did we want to think of a few ways of getting high quality and more importantly shorter responses?

Yesterday we received an email from a former colleague and fellow blogger, Michelle, asking for an activity to help teach the skills of synthesizing and making summaries which she could use in a communications course she was giving. We had never really done that and it struck me as a challenge; synthesizing is indeed an essential knowledge management skill, useful for everyone. How can we help people take lots of information and crystallize the most essential elements for themselves and others?

I read a recent article on the new trend for Micro-lit, which is both an art form in itself and a practice of using just a few words to synthesize, what in otherwords, would take many other words. This has been inspired by the oft-cited 6 word novel that Hemingway wrote on a dare: "For sale: baby shoes, never worn." Now there are 4 word film reviews, 12-word novel contests, etc. The trend must be a backlash from today's information overload, as well as people's increasing comfort writing text messages, using Skype Chat, Twitter etc. People are getting better at saying a lot with just a few words.

So how can we take advantage of this - well, for our assessment we decided to ask people a few questions in a different way, such as "What 5 words would you use to describe this learning opportunity?", and for Michelle, I suggested a couple of synthesis activities, such as writing a Haiku that summarizes a session participants had earlier in the training (I've had participants write systems haikus), or to pick an article out of the newspaper and write a one sentence review. Or what about a 6 word bio for yourself?

As writers, bloggers, trainers, facilitators, and colleagues the words we generate compete with the steady flow of information that sweeps through our lives. We need to think more about the other end of that information production process - to what others can do with that information - and to help them out a little by synthesizing our selves, and potentially helping them to do it too through the questions we ask.

So why is this blog post so long? Maybe I should have written a 5 word blog post instead:

Think more and write less.

The Golden Rule

We have been to two local network meetings this week - one for trainers and one for facilitators working in the Geneva area. We go to meet people, to contribute something and to learn about the particular topic they are discussing. Last night at the facilitators network meeting we created an interesting taxonomy of icebreakers and introduction exercises, organized by application (group size and level of formality needed). At the trainers meeting we had a demonstration of the power of people's energy fields- both the impact of your (positive/negative) thoughts on you and on others around you.

At these meetings, I also find myself learning something about these fields of practice more generally, through observing how the community members talk to each other, how they model their messages in demonstrating skills and knowledge to each other.

One thing beamed out at me this week. In these professions, there are some golden rules. One of the most important ones, one which sounds simple but is incredibly subtle, I believe, is: Be nice.

Whether you are facilitating or training, when people come together for any purposeful reason, you can be sure that in addition to their pens and papers, they bring with them a range of powerful emotions. They could be curious, excited, exasperated, stressed, bored, or all of these things at once; and you, as their process leader, get to create an experience for these people as individuals and together that works with all those feelings.

Whether you use facilitation or training as a blunt instrument or a fine tool, everything going on in that room is precipitated or mediated by you. As you feed back and summarise, it is also filtered by you. As you guide and build the process, it is directed by you. How people feel at the beginning, middle and end, is somehow affected by you. Where are you? Standing at the front or side of the room, moving in and out of their line of sight? What are you doing while that person is speaking, are you grimacing, talking to someone else, asking hard questions, smiling, affirming, paying complete attention. Are you modelling the behaviour that you want others to have in your session?

We want to walk into a room of nice people. We ask people to open up and dig deeply inside themselves for ideas, answers and questions. We ask people to stretch, to nudge themselves out of their comfort zone to learn and experience behaviour change. One of our responsibilities surely in intervening in these processes is to bring our good will and good intent, and leave aside everything else, but our genuine desire to help others. I really think one of the golden rules for process leaders is: Be nice. Be deeply and genuinely nice. And I think everyone can feel it when its there. I am thinking about what that means for me - think about what that means for you.

It's a Sign!

You've heard of reading tea leaves - well, look what tea bags can do. It's going to be a good week!

(10 min later) Ok, apparently it is not immediately obvious (to my husband at least) what this is - it's a smiley face! Can you see it? If this was a Rorschach blot, I hope it would say good things about me.

Working By Walking Around

In the last 2 days, I have hand delivered three letters in my office building. I think that is the first time I have ever done that. But these days it is an absolute necessity. Our office is a little crazy right now (I wanted to call this blog entry "Going Postal" but with the stress levels right now it did not seem very p.c..) We are 3 weeks away from the opening of our enormous Congress, almost entirely run by and for people in our Union (staff, partners, and members alike). People's email boxes are overflowing, their phones are on voicemail, meetings overlap, schedules are triple booked, questions and requests are flying in from all corners of the world. Time is precious. I had a 4 minute meeting today which actually accomplished something important. I am assured that this is completely normal just before one of our huge four-yearly Congresses.

What it means is that people are having to work very differently, which might not be a bad thing. If I need something now, information or a decision or someone's attention, (like my 3 invitations to speak at workshops), I need to get off my chair and go out of my office and physically find them. Sometimes they are at their desks, sometimes coming out of meetings, sometimes ducking into the ladies or heading out for a smoke, where ever they are, I need to find them. Because in 5 minutes we have discussed, informed or solved something that would otherwise go into an action file and re-emerge in a week or a month (or never). No time for that now.

Actually I am enjoying this new mode of working. I get to see people, talk for a minute, learn about their latest whatever. I am getting to hear more about what people are doing, their hopes, goals and sometimes frustrations. I can even help at times which is very satisfying. Like the postman in the old days where I grew up - he walked around door to door, chatted with people, knew what was going on in the neighbourhood, and was always willing to exchange a few words or give some friendly advice. I think that this way of working helps reduce stress, pulls the community together, builds relationships, and fosters informal learning. There is something deliciously counterintuitive about this way of working (I am too busy to send a 2 minute email and wait for a response. Instead I'm going to take a 10 minute walk to get what I need.)

I remember reading an article about the workplace of the future (which is now) suggesting that the ONLY reason to come into an office today was to interact. At home, people have all the equipment they need to work - online access to intranets, skype, Instant Messenger, and more. So if you are not in the office to interact with colleagues, you might as well work from home. There, your only interuption might be the postman.

It Only Takes 1% to Make A Micro-Trend

If we have 1500 staff members, what are 15 of them doing together that creates an interesting micro-trend in our organization that we should be paying attention to?

I enjoyed reading Mark J. Penn and E. Kinney Zalesne's Micro Trends: Surprising Tales of the Way We Live Today (Penguin 2007), and found this intriguing paragraph to capture the essence of the book:

Today, changing lifestyles, the Internet, the balkanization of communications, and the global economy are all coming together to create a new sense of individualism that is powerfully transforming our society. The world may be getting flatter, in terms of globalization, but it is occupied by 6 billion little bumps who do not have to follow the herd to be heard. ... In fact by the time a trend hits 1 percent , it is ready to spawn a hit movie, best selling book, or new political movement. The power of individual choice is increasingly influencing politics, religion, entertainment and even war. In today's mass societies, it takes only 1 percent of people making a dedicated choice - contrary to the mainstream's choice - to create a movement that can change the world.

...or an organization? I have the exciting challenge to facilitate a four-year, system-wide organizational development and change process in my organization. Many teams will be involved in this evolving process. At this early stage we are thinking about how best to inform and engage people so that they see and feel their own potential to catalyse change in their areas of concern. I have been thinking about how to get the majority on board, but reading this book makes me think that, in fact, there may be no "majority" in the organization. Maybe, just like in the outside world, as MicroTrends proposes, people are going hundreds of small directions at once, quickly.

So how can we harness that energy for this process? Where are the niches within the organization? Maybe trying to unify people around one macro-slogan, tagline, or end point, is not the most effective way to go. Maybe we need to make lots of customised, personalised products and processes that speak to and build tolerance for the different choices that people are making (like going to staff picnics and not going to staff picnics, or coming to free coffee or not coming to free coffee.) The book talks not so much about identifying Communities of Practice, but Communities of Choice.

We need to start micro-trend spotting - what are those 15 people doing right now?

Watch Mark Penn's GoogleTalks Video on YouTube.

Avoiding Petrifying Talk of ‘Taking Action’

How can we talk about applying learning without turning off those who are petrified by talk of taking action? This challenge leapt out and stared me in the face last week.

When we take time to interact with business people on the topic of business and biodiversity, we hope that they will be energized and better equipped with what they learn to return to their businesses and lead change. But leading change requires taking action. And talk of taking action… well, apparently this isn’t something that energizes everyone; Quite the opposite. So what did we come up with? - A series of appreciative questions which imply taking action, but don’t explicitly state so.

• Is your business strategy more focused on addressing biodiversity risks or opportunities?
• What more could your business do to mitigate the biodiversity risks and/or capitalize on the opportunities?
• If your CEO asked you for one suggestion on how to improve your business’ biodiversity strategy, what would you suggest?

The room buzzed. Suggestions sprung to the surface. And lively conversation continued into dinner, with learning translated into fresh ideas for leading change!

Education for Sustainable Development (ESD) in 50 Words

I just spent my Saturday morning filling in a 6-page questionnaire sent by UNESCO as a part of their global monitoring and evaluation of the Decade for Education for Sustainable Development (2005-2014). They want to know what organizations and networks are doing to contribute to the Decade, here at the mid-decade mark.

The question I appreciated the most was: What is Education for Sustainable Development for you? (Give your perception of ESD in 50 words.) It was the 50 words that got me, now that was a challenge! Because the Decade is a United Nations process (it is a UN Decade), with all the reams of paperwork, pages and column inches that brings, I found this question both refreshing and intriguing. It was an exercise that tapped into to my right brain creativity that was not unlike writing a poem or a haiku. It generated a little spark of energy where before there was only a 6-page questionnaire. And it was the last question - good thinking on someone's part!

Here was my response:

ESD is the process of helping individuals and groups deliberately define their own SD journeys, supporting this through learning tools, collaborative opportunities and reflective processes. ESD shapes people's viewpoint on their personal and professional experiences so that decisions that favour sustainability become a part of their habitual and desired practice.

Want to try one of your own? See if thinking about it this way, like a puzzle, ignites some renewed energy - after all we have 5 years to go!

The 10 Commandments of Panel Sessions

See Doug Johnson's Blue Skunk Blog for "10 Commandments of Panel Sessions". This post seemed particularly relevant for what we are about to do at our upcoming Congress in 4 weeks - that is, hear lots of panel discussions. These strike me as sensible ways to steer panels so that they do what they are meant to do (which I guess is to present a lot of information to a lot of people in a short amount of time.) Learning should also be a top goal, and I think following these "commandments" will get us a little closer to that one.

Thanks to my colleague Wiebke in our Brussels Office for sending this along (fyi she also keeps a blog, on "perpetual learning and other pathways to peace".)

The Forum's Many Faces

I have mentioned before in this blog the Learning Capture process that our institution is undertaking in the months prior to, during, and after our upcoming World Conservation Congress (October 2008). I use the blog to answer some of the questions - this is question four: Reflecting on the process of designing and coordinating the Forum, what aspects were successful and could become part of the process for the next Forum? What aspects of the process are, in hindsight, not essential, redundant, or simply did not work?

When I think of the issues I am dealing with right now, coordinating a Facilitation Team for the Forum (a four day mega-event with hundreds of parallel workshops, activities, cinema, etc.), I imagine the kind of questions I might have asked many months ago that might have mitigated some of the work I am doing now. I see an opportunity for next time (we do these events each four years) that is worth mentioning around the venue selection process.

As I am working with the facilitation side of things, I would start with the same kinds of questions in this situation that I would ask of anyone organizing any activity: What is the purpose of the event? Once that was established, I would ask: How can we model our goals in our methodology? So that people get both an intellectual experience and a kinesthetic experience (that's our left brain/right brain issue again) that grounds it firmly in participants' life experience (at least for longer than 90 minutes.) My next question would be: What kind of a venue do we need to do this?

That would be the question sequence from my perspective. Another perspective might come from a thematic organizer - I want to get this great message out to as many people as possible - how big are the rooms and do we have translation? Or from a logistics person - how good is the venue staff - am I going to have to do everything myself, or are they really well organized? Or from an admin person - is the venue too big that I am going to have to run from one event to another and is my office near where the action is? Or from a participant - am I going to be sitting all day listening to people talk - are the chairs comfortable and is there a place I can get a coffee? Or from a facilitator - I need to involve people, are the chairs moveable, can we post things on the walls, is there open space I can use for games or activities?

Compromises might need to be made of course (hopefully not too many), however, far upstream of such an event, a useful checklist (a Reusable Learning Object) can be made of the needs and perspectives of the people that will bring such an event to life, followed by clear communication of the decisions taken. This would be an interesting way to involve those people in the very first stages of the process. Maybe the advance team, visiting the venue options early on, could invoke them in their visits - can they take a handful of masks? The organizer mask, the staff mask, the facilitator mask, the participant mask - and see it through their eyes?

Workshop in a Box

Lizzie and I recently ran a 2.5 day visioning workshop using systems thinking tools in Meso-America in Spanish (see recent blog post: Want more amplification: Don't call it training) without ever formally taking the floor. We did the design work and preparation, consulted pre-event with our local partners, and attended the workshop, and left the on stage facilitation to two fantastic regional experts. The workshop ran beautifully - it popped out, perfectly formed (to participants).

Of course, behind the scenes it took lots of work. Having a terrific delivery team is obviously the first big step, and we had that with our remarkable Mexican and Argentinian bi-lingual facilitators (you would never have imagined that they first met only the day before the workshop). The second is airtight preparation and process documentation. It's on this latter that I want to expand a bit.

You can imagine that a workshop using systems tools would have emergent properties that we would want to take into consideration as the process unfolded. As a result, we took our very detailed agenda, and put Day 1 into the format of a Facilitators Guide, for discussion on our pre-workshop briefing day with the Facilitation Team and organizers. This Guide had the following components:

• The overview agenda (to see the flow and build of the workshop)
• The detailed day-to-day agenda
• Session-by-session descriptions

Each session was described for the Facilitation team and included the following information:

• Time schedule: Where it fits in the overall workshop schedule and what comes next
• Goals for the session: What's the overall objective of this session
• Materials required: Any equipment or materials needs (aggregated later into a master materials list)
• Preparation: What speaker briefings, flipcharts prepared (including an image of these for copying), room set up, worksheets or templates to have on hand
• Process: Script for facilitator and process flow (timed out within the session), images of the PowerPoint slides to use and how to brief them, activity sequence withn session.
• Facilitator Notes: Tips, and what to watch out for, and things that might happen and what to do about that (Plan B ideas).

This level of detail helped us to discuss the overall goals, flow, and individual roles of each of the Facilitators for the whole first day. It helped make everything completely explicit so that we could explore and potentially change it, which we did in our briefing, we tightened the questions, shifted things around a bit so that they made sense to everyone and then attributed the sessions to each of the Facilitators so that their preparation that night could be focused.

During Day 1, our role was to check the Facilitators Guide against what actually happened. Checking that our time allocations were close to reality, that our instructions were clear (or if not, what needed to be said in the end to make them clearer), and noted the questions that participants asked. From the day and our end-of-day debriefing with the team, we added a section to the Facilitators Guide for each session called:

• Notes from the Meso-America workshop: Ideas and items added, and learning captured from this pilot

Also during Day 1, I wrote the Facilitators Guide for Day 2, tweaking it where possible to match the language and any learning from Day 1. We used this to allocate roles and prepare that night for Day 2. We followed the same system for the next 2 days, using the Guide for briefing, and capturing learning in our debriefing. At the end of the workshop, we had a nearly completed Facilitators Guide. The day after our workshop we had a Reflection Meeting amongst the full team of partners and facilitators. Our discussion around learning about the preparation and coordination of the meeting added the following sections before (Pre-session Preparation)and after (Annexes) the session detail:

Pre-session Preparation:

• Selecting a workshop venue: Space needs, light needs, wall space, breaks and meals
• Invitations: What people need to know to attend
• Choosing 2 Facilitators: Background and roles
• Master materials/equipment list: Aggregated from session lists for sourcing
• Rapporteuring and reporting: Getting people and set up for lots of information
• Onsite briefing: How to structure this
• First day prcess pre-opening: Engineering first impressions

Annexes:

• Reporting framework: To use as a template (2 options)
• Opening speech: This will probably be the similar each time
• Feedback form (in session): The simple form to capture participant's reflections
• Postworkshop participants feedback: The form to send 1 month after to capture impacts
• General comments on design: Larger ideas for evolution of the workshop
• Participants comments: Some quotes from the feedback forms

So, we ended up with the whole workshop, literally, in a box! One of the plans for this workshop was that it would be repeated in three regions (it is a visioning and strategic planning workshop for a major global programme within our institution, that has regional implementation particularities). This "box" is a terrific learning tool - a useful Reusable Learning Object (RLO) - that can be sent ahead to the next partners (with the output report of the workshop) to prepare more effeciently the next iteration. It provides a place to capture learning from each subsequent workshop, so that at the end it serves as a collection of learning about this methodology, for further change. It also documents the process comprehensively enough that others who are interested in the methodology, but who did not participate, can potentially replicate all or part of the process.

All this was done just prior to and during the workshop and produced an unexpectedly useful process product that literally popped up alongside the final report.

Leaking Left Brain Knowledge into Right Brain Action

I am at the annual Balaton Group meeting this week and we have been talking about, among other things, how to motivate people to change their behaviour - in this case, towards more sustainable actions.

One of our speakers on change agentry put up a slide titled, "Obstacles to change," which included all kinds of reasons people give for not adopting more green behaviour (such as "my company needs to make a profit, my small contribution will not count for much, I can't afford it", etc.) Someone asked the quesion - are these obstacles to change, or rationalisations for not changing behaviour? Here was the argument:

People know what they want to do. When you encourage them to do something differently, they can easily come up with rationalisations of why they cannot possibly do it. Action emerges, it was suggested, in the right side of the brain. Action is vocalised, in the left side of the brain. Models, data, causal loop diagrams, and so on appeal to the left side of the brain. They can help people logically see what they should do and say so. In the right brain however, where the stories, emotions, images lie, is where the motivation to do something is initiated. The left side of the brain picks the song, but the right side of the brain dances to it.

If we want people to dance, to change their behaviour (for example after our systems visioning workshops), we need to do something that leaks over into the right side of their brain. We can't just give them rationale, data, causal loop diagrams to get them to do things differently. That will help them find their direction. It will be the games, the images and maps, great questions and the heated discussions, that will get them to do something differently after our workshop. Let's dance!

Email During Workshops: Bad Manners or Proof of a New Paradigm in Learning

In the old days at workshops, there was a person up front speaking and everyone listened attentively. If they were not listening they were thinking about something else (a.k.a. daydreaming).

Today at workshops, there is a person up front speaking and everyone not listening is typing madly on their computer doing email.

Should we care?

Some people do care - they think that it is completely unacceptable that people are not paying attention and doing something else (a.k.a. multi-tasking). Perhaps I used to be one of those people - but not any more.

Now I think this is fine for a number of reasons, mostly because I see it as a sign that the paradigm of learning - as centred on the choice of the individual learner - has really shifted. Imagine that I am in a workshop which has speakers who are imparting information to me. If I am interested (and if they are interesting), and if I can use this information, (and they help me understand that I can use this information), then I will tune in long enough to see if I can learn something. If I decide to tune out, I may dip back in to check up to see if my original decision (to do email) was correct or not, or if I should start listening again. Overall, I am in charge of my learning and I can choose what information is useful to me right now. Of course, I need to keep an open mind, and I will always START by listening, and then reassess at some point. This is opposed to a centrally taught system whereby everyone needs to listen (or appear to be listening) to everything.

Now of course, for an organizer and a speaker, it is preferable if everyone listens to everything, and finds everything useful. This is, afterall, why you organized this workshop - YOU think that everything is valuable. What can you do to make sure that the audience agrees?

The number of people typing emails is an interesting indicator of how well the speaker is doing, and how useful the focus of their intervention is. It is also an indicator of interactivity. You cannot type and speak, play a game, answer questions, or have a powerful, thought-provoking question capture your attention. How refreshing would this be: The Facilitator says to the participants, "You are welcome to tune in and out of any of these presentations as you find useful. We ask that you please give each presentation a chance first. If you do decide to tune out, please notice the time elapsed (was it after 2 minutes, 5, 10 minutes) and please give us the feedback. It will be useful for future programming." Viola, permission to choose your learning yourself.

That way people would still be in control of their learning, and speakers and organizers would get more data on what people want to learn and the best way of reaching them. It would also be a powerful motivation for speakers to make their presentations meaningful.

Learning About Your Organization Where You Least Expect It

I have been working in my organization for almost five years. How much do I know about the work of my + 1’000 colleagues in different technical programmes and offices around the world? I would say more than most (thanks to the designing diverse workshops with a variety of teams) and still much less than I might like.

I just watched a couple of great episodes of Nature Inc. For some time I’ve been hoping to view these (having missed many when aired on TV; luckily now they are downloadable by episode as MP4s. I digress.) Anyway sat at my office desk, watching these in search of inspiration about the important links between business and biodiversity, I learned much. And, to my delight, much of what I learned was about what my own organization is doing in different parts of the world! I will be following up with my colleagues and seeing what lessons we can learn from creative and compelling communication channels like Nature Inc in helping us spread the word, outside and in! What others stones should I unturn. Where did you last learn something about your organization when you least expected it?

Facilitator for Today: Thought Leader for Tomorrow?

In our organizations, who are the people igniting the passions of those around them? Who mobilizes the talents of the people they work with and builds collective as well as individual strength of others? Who are the 'Thought Leaders'? And how are they leading thought? (See Robin Ryde’s short video which inspired this post.)

In the Learning and Leadership unit, we have been embracing invitations to design and facilitate workshops to help 'lead' thinking (as described in our earlier blog post: "Building Capacity in Systems Thinking: Want More Amplification? Don't Call it Training", August 14). We engineer experiences aiming to facilitate people thinking and conversing effectively and efficiently, purposefully mobilizing talents and building strengths. As today's facilitators, are we the 'Thought Leaders' for tomorrow? And if we are, will this loaded label bring us greater success?